14 Dec 2013

Essence Trend Edition “Kalinka Beauty” [Press Release]

PRESS RELEASE


Essence Trend Edition “Kalinka Beauty”




Modern Matryoshka: essence is travelling to the land of traditions and beauty in January 2014 with the new trend edition “kalinka beauty”. Folklore patterns and lace adorn the designs of the beauty pieces and are combined with a bright color scheme of warm red, orange, apricot, beige, brown, green and brilliant blue. In addition to focusing on the eyes, lips, face and nails, this trend edition has another special must-have in store for you: the cute Matryoshka – the world-famous Russian doll and the ultimate souvenir – is embodied in the shape of a unique purse. The single lashes in black, green and red also ensure an eye-catching look.

Welcome to Russia… with essence!






Mono Eyeshadow

Greetings from St. Petersburg… the eyeshadows with a high pigmentation and a creamy texture create trendy eye make-up styles in fresh apricot, earthy brown or cool green. Kalinka’s favorites!


Available in

01 from russia with love

02 babushka me

03 green scene.










Single Lashes

Folklore feeling! The false single lashes in the three eye-catching colors black, green and orange are the ultimate it-pieces of this collection. They set cool highlights – placed on the outer edges, between your lashes or all over!

One set contains 40 single lashes including lash glue.


Eyebrow Styler

Babushka brows! The duo eyebrow styler is a true all-rounder. One end of the pen emphasizes your brows while the other end is a transparent positioning pen for long-lasting eyebrow make-up. Super-practical: there’s a little brush integrated in the cap to ensure perfect shape.

Available in

01 babushka me

02 how to be russian.




Lip Brush


Definition deluxe! The lip brush with a slanted tip and thick, dense bristles ensures accurate definition for the contours of your lips and is ideal for the application of the duo lip cream.







Duo Lip Cream


From Russia with love… the highly pigmented duo lip cream with one matt and one shiny formula offers your lips long-lasting color. The subtly shimmering, glossy cream can also be used as a topper.

Available in

01 meet me @ red square

02 east side story.

Blush

Sunrise over Moscow… the silky-soft powder texture of the blush in a bright apricot-orange gives your cheeks a gorgeous flush to counteract pale winter skin. As well as providing beautiful red cheeks, the Matryoshka packaging is a real eye-catcher, too!

 
Nail Polish

Kalinka loves… the four new colors in blue, orange, apricot and green with a gorgeous pearl effect! They create cool, long-lasting nail styles that turn your nails into a trendy winter statement.

Available in


01 absolut blue


02 east side story

03 from russia with love

04 green scene



Hair Mascara

Siberian hairstyles! With the hair mascara in trendy orange or glamorous bronze, you can give your hair awesome color highlights as streaks or at the ends. The mascara is super-easy to apply and rinses out with shampoo.

Available in

01 east side story

02 babushka me.


Purse

Meet Matryoshka! The cute purse with a Matryoshka design is an absolute must-have – and not just for souvenir hunters! It’s ideal for storing money, cash cards and even little beauty utensils.

Essence “Kalinka Beauty” will be available in stores in January 2014.