1 Feb 2014

Cosnova - Essence NEWs - Blom Me Up ! [Press Release]

PRESS RELEASE

essence trend edition “bloom me up”

Beautiful in bloom: the new essence trend edition “bloom me up!” unites THE spring trends in March 2014: delicate lace with floral patterns combined with fresh colors consisting of pink, apricot and lavender. Spring is going to be playful and romantic – and at the same time, it’s self-confident and totally cool. With these fashionable beauty-pieces, your eyes, lips, face and nails are sure to turn into absolute eye-catchers. The must-haves of the trend edition are the duo eye pencil, which makes your eyes look larger, and the practical blush stick – but the cute flowery lace hairband also shouldn’t be missing from your collection of accessories. It smells like spring… with essence!



essence bloom me up! – mono eyeshadow

Floral fun! The highly-pigmented eyeshadows in cream, rosé and mint with shimmering effects create lovely spring eye make-up styles. The powdery texture is easy to apply and blends optimally. On top, there’s a gorgeous floral design on the surface of the texture. Available in 

01 bloomylicious

02 rose it up! 

03 blow my mint.



essence bloom me up! – duo eye pencil

Bright and beautiful! This is so easy to achieve with the duo eye pencil. One end of the pen is especially for use on the inner lid to create a wide-awake, open look. Applied underneath the eyebrow, the other end visually lifts the brow. 
Available in 01 bloomylicious.



essence bloom me up! – lipstick
Soft-colored lips… the light, long-lasting texture of the lipstick gives your lips a bright shimmer and gorgeous color with medium coverage in rosé and pink. 

Available in
01 rose it up! 

02 chaising lacy



essence bloom me up! – blush stick

Bloomy blush! The blush stick offers fresh accents in pink as well as apricot and feels lovely and powdery on your skin. The twistable blush stick guarantees a simple and practical application and the color becomes more intense with each layer. 

Available in 
01 chaising lacy 

02 blooming tender.



essence bloom me up! – shimmer powder

Shimmer in spring! The delicately pigmented powder in light beige gives your face and neckline a touch of shimmer. And thanks to the elaborate floral design on the surface, this powder is beautiful to look at, too! 
Available in 01 rose it up!.


essence bloom me up! – nail polish

Spring is here, and so are the nail trends: bright, fresh colors consisting of pink, mint, lavender and apricot are about to make a statement. The effects – sometimes pearly, sometimes plain – are sure to put you in the mood for new nail styles. Long-lasting and with a high coverage, these pretty polishes will make your nails stand out from the crowd. 

Available in 
01 blow my mint


 02 lovely lavender


03 blooming tender and 


04 chaising lacy.




essence bloom me up! – nail lace tips

Lacy fingertips! The self-adhesive, transparent tip stickers with a white lace look give your nail design a trendy (and lacy) edge. Simply stick on the tips of your nails for an individual, romantic style. 
Available in
01 bloomylicious.


essence bloom me up! – hair band

Spring is in the (h)air… this elastic pink hair band with a lovely lace blossom is a true eye-catcher in any hairstyle and perfectly rounds off the “bloom me up” look.
 Available in
 01 wear me out.



essence “bloom me up!” will be available in stores in March 2014.